A work of art composed of three pieces
A brand represents a vision, values you and your customers believe in, a way of being and of doing things.
When applied well, a brand can maximise the efficiency of your company and motivate your actions while minimising the necessary investments.
A good brand can allow you to:
- distinguish your company from the competition
- increase customer loyalty
- increase your marketshare
- charge more for your product or service
Triptyque Design might be the team for you if
- You want your brand to be built on strategic goals.
- You want your audience to resonate with your story.
- You want your audience to engage with your brand experience.
- You need a strategy that keeps your brand front and centre in the minds of your consumers and employees.
- You believe that good branding help you grow your marketshare and revenue.
You want dedicated creatives to create that story with and for you.
At Triptyque Design, we take the time to get to know you so that we can do what we do best: creating authentic brands that touch and inspire because they are built on strategy and crafted from individual character.
- Brand Strategy
- Brand Identity
- Brand Design
We also offer Brand Consulting & other capabilities
Our 3-step brand strategy process is done one-on-one at your location or via Zoom meetings.
We start by defining the core of your brand: your mission, vision, and values. In the second phase, we work on defining your purpose and value proposition. In the last phase we determine your ideal clients and their ideal customer experience.
- one-on-one meetings to define the heart and soul of your brand
- market and client research
- audit of current brand if redesigning
In this phase, we zoom in on your brand essence and personality. Also, we write your brand story by looking at the message you want to send out and with what voice. The most tangible part of this phase: we create the look and feel of your brand.
Brand identity including
- brand essence
- brand personality
- tone of voice
Visual identity including
- primary logo design
- alternate logo
- brand mark
- colour palette
- supporting graphics
- brand style guide
We design every web page based on a hierarchy of goals and your audience gets centre stage.
Website design including
- web strategy session via Zoom
- site map development
- custom website design + development
- integral user experience development
- Search Engine Optimisation (SEO)
- art direction
Principles we work by
Quality requires commitment
We are committed to delivering quality branding. To ensure we can deliver on our promises we take on a limited amount of clients at one time.
Perfection doesn’t do shortcuts
We dare to dream big and to achieve what we envision, we take no shortcuts. Our designs are made with care and a meticulous eye for detail.
Craftsmanship and expertise
Our standards are high. To continue on delivering high quality for our clients, we constantly develop and deepen our knowledge and skills.
UX is the sum of all things
We make conscious choices in our process so we can provide excellent products that deliver excellent user experience.
Collaborator. Partner. Creator.
We believe that design is better when we put the needs, aspirations/hopes and desires of you, our clients, at the centre. That is why we take the time to get to know you. We work with you, not for you. The final branding of your company is a combination of your vision and our skills.